Industry Perspective

When and When Not to Accept LinkedIn Invites

We all have received a LinkedIn invite from someone we don't know or have any connections with and question whether or not to accept it. Which of these invites should you accept and which should you steer clear from? Steven Petrow from USA Today advises to only accept invites from those you have met and only send requests to those you know professionally. Read More.

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How to Successfully Promote Your Blog

Having good content on your blog is extremely important, but figuring out how to effectively promote your blog is the key to success. Social Times provides a great infographic that provides helpful advice from top marketing experts to promote your blog successfully. Read more.

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Are you misusing social media?

Even though social media has been around for many years, marketers and businesses still continue to struggle with it. Social media marketing can be a huge help when building your brand, but only if it is being used correctly. Mashable gives great insight on the 15 ways marketers commonly misuse social media.

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104 West Perspective

Tips from the Source: Local Reporters Share How to Attract Their Attention

This blog post is authored by Lisa Atufunwa, Account Coordinator at 104 West.

Public Relations Society of America (PRSA) offers a variety of professional development and networking opportunities - designed to connect the local PR community while offering skills to boost your client relationships.

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It's An Honor...

From the Desk of Patrick Ward...

Over the weekend, another list appeared, this one compiling the Top 100 Tech PR Executives in the World. I was included on the list.

It is both an honor, and yet somewhat inappropriate.

It is an honor because I know and respect so many people on this list. Some are friends of mine.  Some are former colleagues. All deserve to be on this list. To be included with these great practitioners was a surprise. To be thought of as their peer is humbling.

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We Are Hiring!

Are you smart, creative and collaborative, but can get stuff done efficiently? Are you passionate about technology and an avid fan of the hit TV show “Silicon Valley?” Then we’re looking for you.

104 West Partners is seeking all levels of public relations professionals to join our growing agency. Our ideal candidates will have a strong technology PR background, including some of it in an agency setting, excellent communication skills, be well versed in social media tools and techniques, and a proven ability to pitch stories that garner noteworthy placement.

The position is located in the heart of LoDo in Denver. We offer a creative, entrepreneurial environment and work at home on Fridays.

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